I was about to outline the most important conclusions - in terms of results and values that we can give, after ending the 100th user interview this month at BitNinja.
Although many of our partners have been happy to see how BitNinja transformed their server security, yet they are still surprised when they experience the positive side-effects that BitNinja has on their KPIs.
I know exactly how hard it is to choose the right vendor when it comes to security with over sixteen years of experience in web hosting behind me.
Also, I know that you want to make sure about the outcomes and how your decision affects each field of your business. So, that’s why I’m here to give a helping hand and show you what key metrics and KPIs improved at our web hosting partners by implementing BitNinja.
Let’s start with the most crucial ones!
1. Complaints received
BitNinja takes 100% responsibility to keep your Linux servers clean and protected and cuts down your support load in a week by reducing the number of server alerts and customer complaints by 98,66%.
No more complaints about phishing sites, malware, hacked CMSs, spam, and downtime caused by different attacks.
2. Uptime/SLA
BitNinja streamlines your servers to help prevent crashes due to overloads when resources are wasted or consumed by unnecessary tasks. Let it be a bitcoin miner, spam, or DoS attacks, BitNinja helps you prevent 99% of attacks before they even reach your servers.
3. Churn rate
Did you know that 87% of unhappy clients leave companies without saying why? If you want to address customer churn, you must take care of their security - one of the leading issues.
It’s your responsibility to recognize any compromised site, hacked mailbox, and spam before your users do and fix them asap. BitNinja takes over this pressure and reduces customer churn over security issues by preventing inbound and outbound attacks as well.
4. Customer satisfaction rate (CSAT)
How powerful do you think CSAT is to your business? Probably more than most CEO thinks.
Customer satisfaction directly affects your public reviews online. 80% of buyers look at customer reviews with as much trust as they would a personal recommendation.
It’s not a new dimension of business, however, their importance is growing rapidly as they influence your customers’ purchasing choices incredibly.
BitNinja helps you to build a successful business by optimizing your Linux protection and solving your clients’ most aching security issues in 24 hours - establishing a growing and 40% more satisfied customer base.
5. Net Promoter Score
NPS indicates customer experience and predicts business growth by telling how likely your customers are to recommend you to others - it’s a clear measure of an organization's performance through its customers' eyes.
NPS leaders on average grow at more than twice the rate of competitors, so the ultimate test of agile development is providing value to customers. Security - above question - is a key value in web hosting, ‘cuz let’s face the truth: a hacked site affects your NPS 6 times more than a few hours of slow service.
BitNinja arms your business with security intelligence to achieve system stability by taking over the responsibility of non-stop firefighting and preventing cyberattacks before they’d even get to your customers.
6. Customer Lifetime Value
CLTV refers to the volume of revenues, which you expect that you will generate from a customer over the period that your service will be of value.
Hacker attacks, typically causing churn waves - by DoS attacks, mass infections, and defacements, etc -, are red flags for increasing CLTV. So you must handle security issues with priority.
BitNinja helps you to build a successful business by eliminating the pain of hacked websites from the lives of your clients, working for their safety 24/7.
7. Revenue
Security is essential when choosing a shared hosting provider - 88% of customers are willing to pay 30% more for a fully secured host. Dominate the market by implementing BitNinja which eliminates 99% of all web attacks to embrace customer satisfaction and generate even $30/month extra revenue after each secured host.
8. Security Costs
Being an all-in-one security system, BitNinja saves you from the constant pressure of buying, configuring, and managing many different end-point security solutions (like fail2ban, ModSecurity, or blacklists) - allowing you to protect your servers from 99% of all web attacks for a reasonable price.
Also, your overtime expenses will drop dramatically, with no more emergency resource allocation and unforeseen security issues. As you already know, time is money, and with BitNinja your team can dedicate 70% extra time focusing on business and accelerating your project development cycle.
In all honesty, there’s a bunch of other metrics which BitNinja affects directly, such as IP/Domain reputation, Average Server Load, or Mean Time to Detect (MTTD).
I’m excited to have you on board and can’t wait for you to start trialing.
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We are eager to hear about which KPIs BitNinja helps improving in your business.